A Year in Potter Search (2023)

Hey folks, excited to wrap up 2023 with some Potter Search data.

Quick Facts

• There’s been 329,342 queries this year.

• At the time of this writing, there were 6.7k unique users this year and 272 unique users on Potter Search in the past week. The single most users in a single day was May 16 with 169 users on that day.

• The average user spends around 1 minute 24 seconds on Potter Search.

• People sometime randomly search links (to iTunes or other websites) in the Potter Search search box.

Top 10 Most Searched Terms

1. harry: 8028

2. snape: 4795

3. hermione: 2910

4. you: 2876

5. sirius: 2625

6. dumbledore: 2496

7. malfoy: 2479

8. and: 2408

9. ron: 2217

10. said: 1942

10 Longest Search Terms

1. hhdhhjhfghvfykxtjhfdhggdg🙈😎😳😳😍🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸: 1

2. human-““then-i-don’t-want-to-be-human!”: 1

3. onethousandmagicalherbsandfungi: 1

4. bellatrixaaaaaaaaaaaaaaaaaaaaaa: 1

5. onerror=javascript:alert(1): 3

6. he-who-must-not-be-named: 6

7. conjrationconjuration: 1

8. ten-thousand-galleon: 1

9. self-transfiguration: 1

10. katie,leanne,seamus: 3

Potter Search User Geography

1. USA: 47%

2. UK: 13%

3. Canada: 4%

4. Norway: 4%

5. India: 2.5%

Users from Brazil spend on average 3 minutes 35 seconds on Potter Search (the longest of any country), but these users count for 1.6% of Potter Search’s users.

Comment if there’s any other data or statistic that you would like to see! Happy holidays and see you all in 2024!

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